Mobile Marketing for Universities
Mobile Text Message Marketing is being used by many universities throughout the UK as an effective medium of communication for both internal and external purposes.
The service is particularly useful to University officials responsible for promoting open days and events to potential students. Messages can be sent out to large databases of prospects quickly and easily.
As an internal communication tool text messaging is used to keep staff members up to date on last minute news and information.
The Txlocal text system is easy to use and messages can be sent from any PC quickly, easily and at low cost.
How can Mobile Marketing be used by your University?
Events Promotions
Send out text reminders to all prospects regarding the University open day and other events being held at the university. Contact details can be taken from people who have ordered a prospectus or registered their details on the website.
Generate Leads
Use a Keyword and short code to generate leads from prospective students. E.g - Txt Leeds to 60777 to receive information on forthcoming open days.
Internal Communication
Keep in contact with staff regarding any news and information that may need to be spread in a hurry. Tutors can also send out texts to students with immediate information or reminders.
Student Union
Promote the student union by sending out texts promoting student nights, drinks promotions, DJ's and Bands. Messages can be timed to go out at specific times in the day, when its most likely students are looking for entertainment. Catch them before someone else does!
Emergencies
Contact students and staff in case of emergency. For example, immediately contact groups of people if the campus is closed due to bad weather.
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