Mobile Marketing for Financial Services
Mobile Text Message Marketing is being used across the board by a number of financial services. The main sectors include Stock Brokering, Debt Recovery, Tax Refunds, Mortgages, Insurance, Loans and banking.
In this industry time is money & often messages need to be sent out quickly & spontaneously to reflect rapid changes in market conditions.
SMS marketing is perfect for sending instant messages to large databases of customers in one big hit. Virtually everyone carries a mobile with them at all times, making texting the ideal medium to reach people on the move. At just a few pence it’s also extremely low cost.
How can Mobile Marketing help your Business?
Increase Sales
Brokers can text out up to the minute information to clients. Insurance companies can send out renewal reminders. Banks can send PEP reminders before the end of the financial year.
Improved Customer Service
Banks can send out balance or transaction details upon customer requests or even automate it. Insurance companies can keep their customers up to date on claims.
Lead Generation:
A short code can be used on advertising to generate additional leads especially from people who don’t want to phone at a particular time.
Picture Messaging:
Insurance companies can receive pictures of accidents that their clients are claiming for. The photos are taken at the scene of the incident and sent by MMS straight to the claim departments email.
Case Study

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